Experts Tell Us The Best Graphic Design Software For Small Business

Photo by Kerde Severin on Unsplash
3 years ago
This article showcases our top picks for the Best Graphic Design Software For Small Business. We reached out to industry leaders and experts who have contributed the suggestions within this article (they have been credited for their contributions below). We are keen to hear your feedback on all of our content and our comment section is a moderated space to express your thoughts and feelings related (or not) to this article This list is in no particular order.

GIMP

This product was recommended by Barbara Fischer from Fischarper, LLC

I edit a lot of my photos and images in GIMP, which is an open source photo editor. It’s a great alternative to Adobe Photoshop for small business owners because of its capabilities and very reasonable price; you can download the software legally for free. Open source software is definitely worth looking into!

Canva

This product was recommended by Jayant Gosain from The Tech Toys

Everyone wants catchy graphics for their businesses but for that big enterprise hires the team of Adobe Photoshop, Adobe Illustrator professionals who design their graphics. But for a small enterprise, that doesn’t have the budget or don’t want to spend a big chunk of the annual budget on graphics, deprived of using the skills of those professionals. When it comes to Graphic Design for small enterprise, I always recommend Canva.com. Canva is an online graphic design software that is super easy to use. You don’t need to graphic designing skills for designing graphics on Canva as there are a lot of templates for different purposes like Instagram Post, Instagram Story, Facebook Post/Banner, Youtube Channel Banner, Youtube Thumbnail, Calendar, Logo Design, Infographics, Pinterest Templates, Twitter post/banner, Magazine Templates, Broucher, Business card, and whatnot. Simply select the template and modify it as per your need. You can modify text, fonts, images, symbols, colors, and everything & anything as per your requirement. Canva has over 8000 templates that you can use for free. Other than that, there is Pro Plan starting from $9.95/mo where you can access everything on Canva and for enterprises, there is an Enterprise Plan starting from $30/mo where you will also get some premium features like 24 x 7 Support, Unlimited Storage and more. Canva is probably the best Graphic design service for not only a small enterprise but for anyone who needs graphics for their business.

Elementor

This product was recommended by Jay Allen from UJ Media Services

If your Web site runs on WordPress, I can’t recommend Elementor strongly enough for designing landing pages for books, trainings, and products you want to sell on your site. It provides an intuitive drag and drop interface that makes it easy for everyone – even non-designers – to put together a professional-looking and effective landing page. At $49/year for a single site and $99/year for up to three sites, it’s an investment that pays for itself.

Looka

This product was recommended by Michael Haas from Angry BBQ

My wife and I recently started an online BBQ niche website. We did not have the typical graphic design resources to get our company logo created. After trying several online graphic design companies we found Looka.com The site was very easy to navigate and within an hour we had an amazing logo that we were happy with. The prices were very reasonable and they provided the logos in proper format for our website and social media platforms.

ProductionCrate

This product was recommended by Ashley Rose-Niemiec from Olive Creative Strategies

ProductionCrate is here to help small businesses up their video content by offering a library of over 10,000 professional video effects, stock footage, sound effects and even 3D models. The Blockbuster-quality content is set up for download, is compatible with any video editing software and is created for any skill level. ProductionCrate provides those who want the leg up on their competition with the graphic tools needed to stand out. The subscriptions range from free to $499, which gives businesses lifetime access.

Figma

This product was recommended by Rachel Foley from Map My Customers

Figma is not only uber-affordable, but arguably the most advanced web prototyping tool on the market (and used by every major tech giant). It’s also free for individual users and paid plans start at just $12/user. As a small tech startup, we recently switched over to Figma for the entire design process, from wireframing to final mockups. Their vector tool is second to none, and features like components and auto-layout make designing wicked fast. In order to get the most out of it, it does help to have an extensive background in design but beginners can use it too. Figma is best for web or product design, but I also love the freedom it gives me to illustrate anything for our social media and marketing material.

Adobe InDesign

This product was recommended by Khris Steven from Khrisdigital

Adobe InDesign is a desktop publishing graphic software that can be used to design and create your brochures, flyers, design posters, stationery, annual reports, eBooks, and magazines among many other projects in your business. I highly recommend Adobe InDesign because of its simplicity and ease of use. Not forgetting collaboration feature that lets you work and share ideas with other editors and designers. You can decide to purchase Adobe InDesign as a single application or part of Adobe Creative Cloud suite.

Sketch

This product was recommended by Jacob J. Sapochnick from h1b

This tool is the cheapest graphic design software out there. This tool allows you to resize your images without losing their quality. This tool works great for creating designs that cater to your Android devices, iPad, and iPhones.

Photoshop

This product was recommended by Samantha Moss from Romantific

I recommend Photoshop. It is perfect for small businesses since it’s not expensive and it is friendly to beginners as well. I highly recommend this product since I often use photos and images to promote my content. This photo editing tool is really smooth and not complicated at all. The crop tool as well is very efficient and effective. Also, the performance of this product has greatly improved through time.

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