David FriedlandAre you wanting to learn more about b2c ? Well you’ve come to the right place. This is a curated list of the best b2c podcasts of 2021.
We have selected these podcasts for a variety of reasons, but they are all well worth a listen. We tried to select a variety of podcasts across the spectrum from hosts with a wide breadth of experience.
We are always keen to hear your feedback, if we have missed a podcast, tweet us @MagazineWelp and we will check it out!
Best B2C Podcasts 2021
With thanks to ListenNotes, Crunchbase, SemRush and Ahrefs for providing the data to create and rank these podcasts.
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing
- Publisher: Mike Gelb
- Total Episodes: 156
The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.
DTC POD: A Podcast for eCommerce and DTC Brands
- Publisher: Trend.io, Ramon Berrios, Jay Desai
- Total Episodes: 103
DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, and marketing and advertising agencies and cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you work in B2C marketing or for an eCommerce store or DTC brand, this podcast is for you.
Fearless Product Leadership
- Publisher: Hope Gurion
- Total Episodes: 28
Being a product leader is not for the meek. Join Hope Gurion, product leader coach at Fearless Product, as she interviews experienced product leaders in B2B & B2C, start-up, growth and mature companies. In each episode she asks for 5 perspectives on how product leaders handle a tough responsibility of the role. If you’re a new product leader, or just want to hear how other product leaders fearlessly tackle the challenges you’re facing, this is the podcast for you.
Yours Productly
- Publisher: Sapata Ravi Kumar
- Total Episodes: 99
YoursProductly is a weekly podcast series where we talk about the building great software products (B2B and B2C)with product rockstars and marketeers like Punit Soni, Michael Eckhardt from Chasm Institute, Rich Mironov, Roman Pichler, John Mansour.
The Empowered Marketer | An ecommerce marketing podcast
- Publisher: Zaius
- Total Episodes: 47
The podcast for marketers, by marketers — the Empowered Marketer explores real-world tactics and techniques to grow your ecommerce business. We interview top ecommerce marketers, B2C growth marketers, and marketing agency leaders to explore how real marketers captivate their audience, convert new buyers, and drive long-term customer loyalty. If you’re looking for vague, inspirational ramblings — go elsewhere. If you’re looking for actionable strategies to up your ecommerce marketing game, get more creative, and be empowered to drive revenue, you’ve come to the right place.
Marketing Gone Viral
- Publisher: Joshua David Rodin
- Total Episodes: 29
Marketing Gone Viral is a practical only, no nonsense podcast that drives straight to heart of the question: How can I grow my business? Designed for business leaders and entrepreneurs we interview the world’s experts in business growth, asking them to share their tips & tricks to growing a business. Our interviews include experts in digital advertising (PPC), search engine optimization (SEO), social media marketing, sales tactics, and both B2B and B2C marketing strategies to help grow your business.
Integrate & Ignite | Marketing Insights to Inspire
- Publisher: Lori Jones
- Total Episodes: 363
The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald’s, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you’re a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
The Buyer’s Mind: Sales Training with Jeff Shore
- Publisher: Jeff Shore
- Total Episodes: 193
Your customer needs a hero. Will you answer the call? The Buyer’s Mind with Jeff Shore is a B2C sales training podcast dedicated to helping you increase your sales numbers by understanding your customers in a deeper way. Whether you’re buying a magazine, a mobile phone, a new car or a new home, we all go through surprisingly similar thought patterns during a purchase cycle. Jeff’s podcast is about the psychology behind those thought patterns—the obvious and subtle considerations that lead someone to buy (or often not buy) a product. What sets Jeff apart from other sales trainers in his field is a continued focus on the experience of the the buyer, not the seller. In addition to his weekly podcast, Jeff Shore is a highly sought-after sales expert, speaker, author and entrepreneur. He is the CEO and founder of Shore Consulting which offers a variety of B2C sales training events throughout the United States. His sales training programs teach sales professionals to abandon scripted sales presentations, obnoxious closing lines and other antiquated “used car salesman” techniques in order to make meaningful, emotion-centered connections with their customers. These sales strategies have proven incredibly successful: last year alone, Jeff’s residential real estate sales training clients sold over $25 billion in residential real estate. Are you are a sales manager or executive looking for ways to increase profits and grow your company by updating outdated sales techniques and increasing the leadership and decision making skills of your staff? Are you a front line sales professional simply looking to master the art of persuasion? The Buyer’s Mind was designed for you. Learn more. Earn more. Enjoy your life more!
TopSecrets.com
- Publisher: David Blaise
- Total Episodes: 266
The Top Secrets podcast provides tips on how to increase sales, improve profit margins and grow your business. Each week, we address issues related to important topics like targeting your ideal prospects, fine-tuning your messaging, attracting the clients you need, monetizing social media and much more. From marketing to mindset and podcasting to prospecting, the Top Secrets podcast helps B2B and B2C entrepreneurs, professionals and salespeople get more of the customers and clients they need so they can do more of the work they love.
The Biz Growth Podcast
- Publisher: Cedric Potvin
- Total Episodes: 27
Biz Growth is a podcast dedicated to helping small, medium, and large businesses stay up to date on the best strategies and tactics to thrive in such a competitive landscape. We discuss topics like Content Marketing, Facebook Ads, B2B Marketing, B2C marketing, and more!
Customer Service Revolution
- Publisher: John DiJulius
- Total Episodes: 43
Customer service, done right, can be your company’s single, biggest, competitive advantage. Join Customer Service Authority and best-selling author, John DiJulius, as he interviews leaders who are revolutionizing their industries. Hear their successes, and sometimes failures, that built best practices for exceeding expectations and gaining market share. Plus learn how these practices can be applied to your B2B or B2C business. Each episode provides CEOs, CXOs, COOs, CMOs, CHROs and other customer experience leaders with actionable tips to create a culture that produces referrals, loyalty and rave reviews from employees and customers. It’s not a podcast. It’s a movement. The Customer Service Revolution is a radical overthrow of conventional business mentality designed to transform what customers and employees experience. If you’re a revolutionary customer service leader ready to stop competing on price and obsessed with building a brand that people cannot live without, and, this podcast is for you!
Measure What Matters – A Podcast for Marketers
- Publisher: RightMetric
- Total Episodes: 9
In each episode, we talk with B2C/D2C marketing leaders about their decision-making process in a business function that is constantly evolving. They share their point of view on marketing, business trends, and the lessons that they’ve learned about how to better navigate the changing landscape. Join us if you’re ready to learn how to better focus on measuring what matters when it comes to your marketing efforts.
GET TO YES by Listening, Not Telling with Neil Osborne | Selling in the Hair, Beauty and Body Industries
- Publisher: Neil Osborne | The Sales Catalyst
- Total Episodes: 44
If you’re frustrated and struggle to be successful in the Hair, Beauty and Body Industries, the GET to YES Podcast will help transform your business, brand and financial reality. The GET to YES Podcast is for those B2B sales people and B2C salon and clinic owners and staff, who are ready to learn how to talk with, not at, their clients and customers. In each episode, Neil Osborne explains practical ways to master a more empathetic and persuasive sales approach, that’s been proven to dramatically lift sales results. It comfortably moves conversations toward that magical word, yes. Not by being pushy. Nor through talking. It’s by simply asking and listening. Fans of the approach that the GET to YES podcasts teaches, acclaim the powerful messages it delivers and how they’ve built better client relationships, respectfully moved them to action and created growth for both their brands and clients. The GET to YES Podcast celebrates the fact that in a people-focused industry, you get to ‘Yes’ more frequently, by asking and listening, instead of ‘telling’ your brand or product story. Note: Remember to check the B2B or B2C descriptor in the Podcast title, for the most suitable episode for you.
Talking Stack – Marketing Technology Podcast
- Publisher: MarTech Advisor
- Total Episodes: 5
As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts – David Raab, Anand Thaker & handpicked Guests – and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking – and often entertaining – discussion about all the latest in Digital, Omni-channel, Privacy, Customer Experience, Customer Data Management, Content Experiences, Social Media Marketing, B2B Marketing, Search, Mobile Marketing; AdTech, Performance Marketing, SalesTech, and more!
How CMOs Commit with Margaret Molloy
- Publisher: Siegel+Gale
- Total Episodes: 23
How CMOs Commit with Margaret Molloy explores how the world’s top CMOs are building their brands, and the professional commitments they are making as leaders. Top B2B and B2C marketers from technology, healthcare, consumer brands, professional and financial services, energy, and more, examine the issues shaping brand building—from pivots to collaboration to the role of brands in all our lives. The conversations are unfiltered, authentic, and strategic. Insights are captured during the Siegel+Gale Future of Branding live, roundtable series. Margaret Molloy is the Global CMO of Siegel+Gale, the leading global brand strategy, design and experience firm. In the ten episodes of season one, Margaret Molloy interviews 50 CMOs from influential brands to share real-time brand response to COVID-19, brand building insights and more. At the end of every episode, Margaret provides her recaps and reflections on the conversations. Special episodes focus on Gen Z, LGBTQ+ Pride and racial injustice. Guest CMOs include: Linda Boff (CMO, GE), Maryam Banikarim (Head of Marketing, Nextdoor), Vinoo Vijay (CMO, H+R Block), Norman de Greve, (CMO, CVS Health), Sheryl Adkins-Green (CMO, Mary Kay), Rajashree R, (CMO, Tata Consultancy Services), Soyoung Kang (CMO, eos), Tariq Hassan (CMO, Petco), DyShaun Muhammad (Global Head Brand Marketing, UBER Eats), Jamie Moldafsky (CMO, Wells Fargo), Alicia Tillman (CMO, SAP), James Humphreys (CMO, Quest Diagnostics), Ed Pilkington (CMO, Diageo), Sherry Sanger (CMO, Penske), Heidi Browning (CMO, NHL), Karen Wish (CMO, Mount Sinai), Lynn Godfrey (EVP, CMO, The Leukemia & Lymphoma Society), Stephanie Buscemi (CMO, Salesforce) • Twitter: @siegelgale @margaretmolloy • LinkedIn: https://www.linkedin.com/company/siegel-gale/ • www.siegelgale.com
Lessons in Sales Leadership, a Podcast with Brent Adamson
- Publisher: Brent Adamson
- Total Episodes: 9
Go inside the minds of top chief sales officers. What are their stories? Their challenges? What drives them to succeed? On Lessons in Sales Leadership, sales and marketing guru Brent Adamson interviews heads of sales about the decisions they’ve made and the lessons they’ve learned on their journey to success as a sales leader. About the Host: Brent Adamson, Distinguished Vice President of Advisory at Gartner, collaborates with heads of B2B and B2C sales and marketing around the world. Brent’s work spans a wide range of commercial challenges, including customer buying behavior, sales performance, marketing excellence, commercial strategy, content marketing, customer/consumer experience and understanding, sales management, personalization, leadership and coaching, organizational productivity, and both in-person and digital customer engagement. He is a sought-after speaker and facilitator, with more than 25 years of experience as a professional researcher, teacher, and trainer. He is also the co-author of The Challenger Customer and the best-selling The Challenger Sale and has written for a wide range of business publications including numerous articles in the Harvard Business Review, along with Forbes, Bloomberg Businessweek, and Selling Power.
On The Button – Video Marketing Podcast
- Publisher: Big Button
- Total Episodes: 5
On the Button is a growing series of podcasts talking to leading marketing experts about their experience using video. The series will feature client-side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B and B2C organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output.
Not the New Normal
- Publisher: Alex Moscow
- Total Episodes: 5
In the Not the New Normal Podcast, B2B Communications Specialist, Alex Moscow and B2C Mathematical Psychologist Martin Lucas, explore the psychology that drives purchasing habits, how they change over time (rather than overnight!) and the implications it has for sales and marketing.
EngageCast | Riveting Growth Stories powered by WebEngage
- Publisher: WebEngage
- Total Episodes: 27
EngageCast is a one-of-its-kind podcast series that brings to light riveting growth stories powered by WebEngage. Every episode features a conversation with top growth and marketing practitioners and entrepreneurs in the B2C space. Our stories cover the true essence of growth marketing, user engagement and retention, customer experience, entrepreneurship and a lot more.
Straight Talking – International Digital Marketing Podcast
- Publisher: Lynsey Sweales
- Total Episodes: 35
Straight Talking shares insights, updates and useful bits and bobs on all things digital for national and international organisations. Our biweekly podcast is here to help everyone from CEOs to the Head of Global Marketing stay up to date on digital marketing and as well as improve the performance of their marketing. The content will help B2B and B2C organisations not only improve their online presence but focused on the customer and profitability. Alongside episodes that might have a digital channel focus, we will also share the latest digital marketing updates each month. This will save you the time of Googling and you can simply listen and action where appropriate. Enjoy and I hope you find our podcast useful and actionable. Best Wishes Lynsey For more details visit https://socialb.co.uk/
